Werk

Werk dat
resultaten toont.

Most work is under NDA. These three projects have permission to be shared. References available for serious enquiries.

ArchitectureBrand voiceBrussels market
Vitrum Architectuur
Brand Voice & Website Copy · Brussels · 2024

A Brussels architectural practice with exceptional projects and copy that sounded like a planning report. Their website did not reflect the quality of their work. We rewrote the brand voice guide and every page from scratch.

Brand voice guide with do/do not examples
Full 7-page website rewrite
Enquiry increase of 52% over 3 months
NL version included in the scope
+52%
increase in qualified inbound enquiries within 3 months of launch
3.2x
average product page conversion vs category average after copy rewrite
JewelleryE-commerceFlemish brand
Maud & Co
E-commerce Product Copy · Leuven · 2024

A Leuven jewellery brand with beautiful photography and bland product descriptions that undersold every piece. We rewrote 140 product pages in both English and Dutch in one brief engagement.

140 product descriptions in EN and NL
Category and collection introductions
Consistent brand voice across all entries
Conversion 3.2x category average in 60 days
Travel & LeisureNewslettersKnokke
Kustlijn Reizen
Email Newsletter Series · Knokke · 2023

A Knokke-Heist travel agency with a loyal client base but newsletters that went mostly unread. We rebuilt the editorial approach and wrote a 12-email series around their seasonal offers and destination stories.

12-email newsletter series
Seasonal editorial calendar
Subject line A/B testing for first 4 emails
48% average open rate vs 22% industry
48%
average open rate across a 12-email newsletter series vs 22% industry average

Most of our work is confidential.

Sector-specific samples and references available on request for serious enquiries.

Request samples

We gebruiken cookies voor een betere ervaring. More info.

EmilyCopywriting
Typically replies within 4 hours
Message received. We will be in touch soon.