From €178.90 per batch

E-commerce Product Copy

Product copy is a salesperson working around the clock. Most of it is asleep on the job.

E-commerce Product Copy
What is included
Category voice and brief
Product descriptions (agreed batch volume)
Category and collection introductions
SEO structure per entry
Two revision rounds
Batch delivery in your format

8-10 business days per batch (volume-dependent).

What product copy actually does

Product copy does two things: it helps the buyer understand what they are buying, and it helps them feel confident they are making the right decision. Feature lists do the first. Benefit-led copy that addresses the real motivation does both.

We write product copy for general retail, specialist trade goods, and consumer goods across any category. Before we write, we understand the buyer journey, the product range, and the decision moment.

Volume projects

We have delivered product description projects of 50 to over 600 entries. Large volume projects are quoted at a fixed rate per entry, agreed before work starts. We deliver on time, in your format, with consistent voice throughout.

English and Dutch both in-house

Belgian e-commerce brands frequently need both languages. We write both from the same brief, with the same voice, delivered at the same time. You do not manage two copywriters, two briefs, or two timelines.

FAQ

No minimum. Single product, 20 products, or 500. We quote per entry for anything over 25 items.

Yes, and we recommend it for brands selling primarily to a Flemish or Belgian audience. The conversion difference between generic Dutch and Flemish-market Dutch is significant.

E-commerce Productteksten
From €178.90
Build custom package
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EmilyCopywriting
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